We're here to delete ordinary. To go bold. To copy nothing.https://www.jaguar.com/copy-nothing

Nov 19, 2024 · British carmaker Jaguar has been slammed for its DEI rebrand and drastic change of logo. The manufacturer unveiled a new logo on Tuesday as part of their rebrand, as well as a cryptic and...

Nov 21, 2024 · 17 Thoughts I Had About the New, ‘Woke’ Jaguar Ad (That Doesn’t Feature a Car?) This week, British luxury-car brand Jaguar managed to incite an internet firestorm for two distinct yet...

Nov 23, 2024 · The new electric Jaguar won’t be JLR’s first EV, with the electric Range Rover set for imminent launch. But that’s going to coexist with combustion-powered versions for a few years to come.

Nov 22, 2024 · Jaguar defended its rebranding campaign after online critics roasted a promotional video. Jaguar's boss said the rebranding message was lost "in a blaze of intolerance." The campaign,...

Nov 20, 2024 · Sky News host Caleb Bond has roasted car brand Jaguar's new bizarre ad campaign. “Jaguar is advertising themselves as some sort of, I don't know, woke, trendy, oh, look at us we've got some...

Nov 19, 2024 · The Jaguar brand’s new device mark is its signature. It is a powerful celebration of modernism – geometric form, symmetry and simplicity – demonstrating the unexpected by seamlessly blending upper and lowercase characters in visual harmony.

Dec 3, 2024 · The new Jaguar campaign which has undergone a drastic rebrand has sparked a divisive response online, with some on board with its modern edge – and others being quick to "fix" it.

Nov 20, 2024 · British luxury motor maker Jaguar has released a new advert that's left people online confused over the lack of cars. Loading audio... The commercial features a series of models in brightly-colored clothing stepping out of a lift. Tesla boss Elon Musk has entered the conversation online, asking the company "Do you sell cars?" on Twitter.

The new advert, which promotes the British carmaker, doesn't mention or feature any cars.