Generation coupon: how promotions transform brand loyalty and why retail media is the crucial tool
For Generation Z, money-saving coupons have become a way of life – to the extent that 90% of shoppers in this age bracket (18–25-year-olds) say they are now more likely to try a product if they have a ...
Monsoon and Superdry call for end of tax loopholes that benefit Shein and Temu
UK retailers have urged the UK government to look at recent tax policy changes implemented in the United States, which could stop Chinese marketplaces benefiting from loopholes. Previously, policy in ...
Behind the Brand: Lastminute.com
RetailX Events spoke to Freya Shah, social media content manager at Lastminute.com ahead of a packed panel at Social Media Masters this May. How do you stay ahead of changing social media algorithms ...
Search engines drive £31.4bn in UK consumer spend in retail – making it a key retail media target
Search engines remain the most influential driver of retail discovery, driving £31.4bn in annual UK retail spend (non-food), more than any other digital or physical channel. Of the $237.9bnn Google ...