Elevated prices and pressured consumers set the stage for increasing retailer investment and consumer adoption, leading to ...

Small appliance and housewares (non-electrics) brands in the United States, Canada, and Mexico with the largest dollar and ...

The private label sector has been on a very public roll, as store brand products continue to garner attention and capture ...

Own label products are outperforming their branded counterparts by capitalising on consumer demands for health, ...

New data from Circana highlights a sharp contrast in gaming trends, revealing the top 15 most-engaged titles across PC, ...

A new Nintendo Switch console and a “Grand Theft Auto” sequel spell a big year ahead for games, but there might be only a few ...

In a survey of participants in the EU, US and South Africa, 22% said they chose non-alcoholic spirits because they are better ...

As growth slows for the colour cosmetic category, a rethink is on the cards. But for the biggest brands, it may not be an ...

Inflation, which initially fueled private label growth in 2022, remains a key driver of private label as consumers seek value ...

Engagement Metrics Beyond ROI: Circana’s Complete Audiences support metrics that go beyond just ROI. By tracking engagement, brand lift, customer retention and share of voice, brands can measure ...

An "economic blackout" is a time when U.S. residents do not spend any money as an act of "economic resistance." The movement ...