In addition to the record 127.7 million viewers for the game, Kendrick Lamar’s performance was the most-watched Super Bowl ...

Many of the commercials in this year’s big game returned to traditional tropes like beer-drinking dads and women in bikinis.

Like most everyone else, they were also keenly interested in the ads, but for different reasons than you may think. McCain and Boychuk are co-founders of Seattle ad agency DNA&STONE. Boychuk, who ...

He found a funny blip in the magazine’s history: the publication once tried its hand at personal ads. The gimmick didn’t stick, but for nine issues, readers gave it their all, trying to woo ...

Fox Corp. is boasting a record haul in ad sales for Super Bowl LIX on Fox and Tubi of more than $800 million in gross revenue ...

Commercials for Super Bowl LIX between the Philadelphia Eagles and the Kansas City Chiefs cost $8 million a pop ...

People don’t care about Super Bowl ads because they’re actually entertaining, of course. Or because they care about the products that they advertise. There’s one reason people watch Super ...

Budweiser broke out the Clydesdales to win USA TODAY Ad Meter 2025, the ninth time the brand has claimed the prize as the Super Bowl's best commercial. The beer brand brought back the beloved ...

Netflix has introduced a new type of extra member account: extra members with ads. The streamer announced the new offering in a shareholder letter on Tuesday before its fourth-quarter earnings call.

Unlike traditional advertising platforms, TikTok offers an authentic way to connect with this notoriously advertising-savvy demographic. Does TikTok Ads work for every business? Available in 154 ...

For the ninth time, Budweiser emerged as the winner of USA TODAY’s Ad Meter contest as viewers voted “First Delivery,” a tale of a Clydesdale foal proving its mettle, the No. 1 commercial in ...

After the search giant welcomed more ads from small rivals like Ask.com, Google ad costs for some nonprofits ballooned. By Nico Grant Nico Grant reports on Google and its related companies from ...