When organizations prioritize a clear purpose over profit, they have a positive influence on consumers and stakeholders of ...

Procter & Gamble’s recent decline brings its valuation closer to fair value. Find out why PG stock is a solid buy despite its ...

International award winning, independent brand and design agency Hulsbosch has unveiled a refreshed packaging design for ...

Nicolas Rohaut, a veteran of luxury brands including Paco Rabanne and Dior, has been charged with revamping the contemporary ...

Nike (NKE, Financial) partners with Kim Kardashian's SKIMS to launch an exclusive collection targeting the athleisure market.

A marketing strategy can either support the realisation of your business’ goals or facilitate the exhaustion of valuable ...

Brand recognition will be the building block ... an effective strategic plan that communicates unique market position, differentiation and purpose on the way to earning customer consideration ...

The recent earnings reports for Chili’s and McDonald’s highlight the shifting dynamics in the restaurant industry. While ...

Today, Sodexo North America announced the appointment of Michael Svagdis to CEO, Campus and Government Services, U.S., effective February 17, 2025. Svagdis succeeds Brett Ladd, who will retire at the ...

Hulsbosch has unveiled a refreshed packaging design for Kimberly-Clark's Kleenex range of products, with the new design ...

Hulsbosch has unveiled a refreshed packaging design for Kimberly-Clark's Kleenex range of products, highlighting the brand's iconic puppy and a modern visual identity for strong shelf standout.