Korea has built a massively successful industry out of telling love stories, and Netflix executives have come to recognize ...

K-beauty brands tend to embody a skin-first philosophy, which prioritizes your skin's natural beauty and health.

No doubt, “collagen skin care” is a buzzy phrase in the beauty world. Along with retinol and peptides, when collagen is on a ...

If there weren’t enough skincare products to follow in the United States market, beauty buyers are all about Korea for snagging their lotions and potions. And, rightfully so. Serious Korean skincare ...

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Whether a skincare enthusiast or not, K-beauty is a term well-known among young Indians. Elaborate 10-step skincare routines, an obsession with multi-step skincare, sheet masks, rice water, and snail ...

But if brands are on this sort of spectrum, we prefer to look somewhere in the middle. Not yet heritage companies like the ...

There’s a common misconception that the best moisturisers for oily skin don’t need to be hydrating. Much like acne brands ...

Do you often dream of getting radiant and healthy skin like your favourite K-drama stars? Your wish can come true if you include the right Korean face serum in your daily skincare routine. This potent ...

Erica Choi, co-founder of Superegg and a licensed esthetician, explains what glass skin is and how to unlock a clear ...

A series where we find out which products the professionals ... you’ll find picks of the best cleansers, toners, and skin-care devices below. You’ll notice that some of the picks here also ...

I was bowled over by the brand’s gorgeous formula, which led me down the rabbit hole to discover its many highly effective, skin-loving beauty products ... It's the best way to get a healthy ...