Casio America, Inc., announced the release of the latest addition to the G-SHOCK family of shock-resistant watches. The new ...

Mattel has partnered up with G-SHOCK for a limited-edition GMA-S110BE timepiece inspired by Barbie.

While it's only a coincidence Women's History Month and Barbie's birthday coincide, it's true that Barbie has influenced ...

Barbie, the iconic doll that has captivated hearts and minds for generations, has not only been a staple in toy chests around ...

Life in plastic, it’s fantastic… Mattel UK has partnered with Heart Radio to celebrate the power of women supporting women ...

The nine stores are located in six states across the South. They are the first of four waves of soft openings that are ...

Barbie's been beloved by kids and debated by adults. At 66 years old, she's changed and evolved right along with our culture.

On March 9, 1959, the first Barbie doll was introduced at the American Toy Fair in New York City, becoming the first ...

Did you know March 9 is Barbie’s birthday? Come celebrate the iconic doll’s 66th Birthday with author Renée Rosen. Rosen’s latest novel, Let’s Call Her Barbie, is a fresh and ...

Powerful Australian sporting figures Ash Barty and Alyssa Healy have lived the evolution of women’s sport in this country and want aspiring young female athletes to truly believe there are “no ...

Toy manufacturing giant Mattel recently launched a limited-edition collection of Barbie dolls, paying homage to women who ...

Robbie Brenner and a team of Mattel executives made the trek to the Sundance Film Festival. For five days, they braved thin ...