We enjoy fabulous support from local businesses who work with us on their advertising and marketing campaigns ... Christie's to cancel its first-ever AI art auction, calling it "mass theft" of human ...
Lenovo India and Intel have launched season 3 of the ‘Brave New Art’, campaign. The campaign aims to help users unlock their true potential by breaking creative boundaries with AI.
New Delhi: Meta has introduced a suite of AI-driven tools aimed at transforming how advertisers craft, manage, and optimise their ad campaigns. These new features include the Opportunity Score ...
Meta has announced a suite of new AI-powered advertising tools designed to enhance campaign performance and provide advertisers with more personalised recommendations. These innovations aim to ...
Graeme Hanna is a full-time, freelance writer with significant experience in online news as well as content writing. Since January 2021, he has contributed as… We uphold a strict editorial ...
Let us start with the most important takeaway: DeepSeek is unlikely to have much (if any) direct impact on the marketing industry as it does not unlock any AI-driven use cases beyond what is already ...
Real estate firm Raine & Horne has joined the ranks of global brands such as Coca-Cola and Toys ‘R’ Us by utilising generative AI for their latest international brand campaign. ‘Part of the ...
Disinformation tactics similar to those used against the United States have been deployed, including using African media outlets for credibility and AI-generated ... that the campaign has ...
In recent years, we’ve witnessed how Artificial Intelligence (AI) is revolutionizing the way brands design and execute their advertising campaigns. From personalizing messages to optimizing ...
“Today, Advantage+ shopping campaigns (ASC+) has been one of our fastest, most consistently growing AI-powered ad products, most recently growing 70% year-over-year in Q4 . Since the launch of ...
The continuing growth in spend on AI-powered campaigns such as Google’s Performance Max (PMax) and Meta’s Advantage+ is among the notable findings in the Q4 2024 Digital Ads Benchmark Report from ...
Cue “Un Air de Paris,” the brand’s spring 2025 campaign conceived by creative ... on stage in “Dom Juan” and working on an art project titled “Les Flacons de Nine.” ...