Coca-Cola Europacific Partners (CCEP) has unveiled Absolut Vodka & Sprite Watermelon – the brand’s first-ever flavour innovation. Available nationwide now, the 250ml cans combine Sprite’s signature ...

This is not all. Debranding, often misunderstood as just removing the brand name, also includes changing logos, fonts, watermarks, or brand pages. Many luxury brands like Gucci and Valentino have ...