Ralph, a creative agency with an emphasis on entertainment, hired Gareth Jones for its newly-created role of global chief growth officer earlier this month. Jones, who recently served as SVP, global ...
The winning approach – yet to be revealed to the masses – focuses on making Panera contemporary and relevant. The campaign aims to prove Panera's value beyond price, leveraging its expansive menu and ...
The streaming platform is eying a growing piece of the $25 billion spend on connected TV, with geographic expansion of its ads supported tier.
Talking earlier this month at the annual CES new tech showcase, Sir Martin Sorrell claimed that the job of the chief marketing officer has become easier, because there are only four platforms left: ...
From Meta's masculinity pivot to the mass corporate retreat from DEI, flexibility, and parity commitments, 2025 is exposing the friction between corporate values and valuations, revealing what happens ...
Like his fellow tech titans Elon Musk and Jeff Bezos, he’s kneeling at Trump’s feet, kissing the ring, and obeying in advance. There’s never been a better time for the advertising industry to show ...
Media and creative agency Crispin announced via a statement that Julianna Katrancha will join as SVP, head of strategy.
The One Club for Creativity has added a new Creative Use of Artificial Intelligence discipline to The One Show 2025. In ...
Trapped between two ideologies with no clear route ahead; industry leaders agree that “limbo” is where agencies find ...
“It’s truly like living through a Hollywood horror movie,” Hunter said. “There is nothing like living through this horrible ...
Continuing its mission to empower ad agencies for success, the 4As has released its annual report of industry challenges, ...
The Coors Light Chill Face Roller is the latest installment in the brand’s ‘Case of the Monday’s Super Bowl campaign created ...