The soda giant has been paying attention to the rising interest in prebiotic sodas and has created a new line of sodas with a mix of fruit juices and prebiotic fiber under its Sim ...

The backlash surrounding Poppi's Super Bowl campaign speaks to a new era of anti-extravagance in influencer marketing.

Poppi has secured the highest advertising impact score (+25.0) among all Super Bowl 2025 advertisers, a new YouGov report finds. The prebiotic soda brand featured popular social media influencers in ...

Amid the conversations and controversy from Super Bowl Sunday, Poppi finds itself in an uncomfortable situation.

It seems Coca-Cola has grown sick of stomaching Poppi and Olipop’s success with “gut-healthy” sodas – so the legacy brand is ...

The Coca-Cola Company announced the beverage on Monday, creating new competition for popular soda alternatives like Poppi and ...

Coca-Cola is launching its own prebiotic soda brand to compete with Olipop and Poppi. While soda consumption has fallen over ...

Kansas City earned a 32-29 victory and will now head back to the Super Bowl as the team looks to continue its impressive and dynastic run. The Chiefs are now one win away from an unprecedented ...

The Super Bowl is a massive event to many people, but the only difference is that for some people, it's all about the game, ...

Poppi sent pink vending machines to 32 creators ahead of the Super Bowl. Like a shook-up can of soda, the extravagant stunt ...