Even in war, branding applies. Israel and Hamas are engaged in a parallel battle of optics despite a ceasefire that took effect Jan. 19 after more than a year of devastating war.

It is believed that at least two of the six American hostages still held in Gaza are alive — Sagui Dekel-Chen, 35, who grew up in Bloomfield, Connecticut, and Edan Alexander, 19, from Tenafly, New Jersey. Four other Americans are believed to have been killed in captivity.

In highly staged ceremonies, Hamas freed three people held captive over the last 15 months. Keeping to its part of the cease-fire deal, Israel released 183 Palestinians held in jails.

Retired U.S. Army Major Gen. Dana Pittard joins 'Fox News Live' to discuss President Trump's upcoming meeting with Israeli Prime Minister Benjamin Netanyahu as more hostages are released and the Russia-Ukrainian war possibly coming to an end.

Red Cross vehicles have arrived at a site in Gaza City where Hamas is set to release American Israeli hostage Keith Siegel, 65, as part of the fourth round of hostage releases in its cease-fire deal with Israel.

The increasingly theatrical and threatening events have angered Israel and put a cease-fire deal at risk.

Crowds gathered to welcome the freed Palestinian prisoners, as the Rafah crossing between Egypt and the Gaza Strip has reopened after eight months.

The expected release will keep up the momentum of the fragile ceasefire​ between Israel and the militant Hamas group that paused the 15-monthlong war in Gaza.

Israeli woman who was held hostage by Hamas in Gaza for 15 months says she was detained for some time at United Nations facilities. During a phone call with UK Prime Minister Sir Keir Starmer, Emily Damari - who was released earlier this month - said she was held at sites belonging to the UN's agency for Palestinian refugees (Unrwa).