After a successful launch in 2024, Sprite Chill will become a permanent addition to the Coca-Cola brand’s portfolio, according to details shared with Marketing Dive. Debuting last April, the soft ...

In today’s fast-paced marketing landscape, leveraging trusted third parties to amplify your brand is more crucial than ever. Whether through creative partnerships, celebrity spokespeople ...

Royal fans, rejoice — Meghan Markle is gearing up to release her new lifestyle brand! The Duchess of Sussex, 43, announced on February 17, 2025, that she had changed the name of the brand from ...

Physical, tangible brand experiences—a well-placed billboard, an unexpected direct mail piece or a cleverly designed giveaway—can leave a lasting impression that digital ads simply can’t ...

Learn how to easily create and setup a new or second YouTube Brand Channel Account in this no-nonsense tutorial (NEW 2020 method!). You can choose if you want to make a personal or open a brand ...

Meghan Markle is owning it. The Duchess of Sussex, 43, admitted that she made “mistakes” in the launch of her As Ever brand in a rare interview with People published Monday. “I appreciate ...

For Women’s History Month, BLACK ENTERPRISE is highlighting a bevy of Black woman-owned businesses in an effort to amplify their brands and fortify a BUY BLACK initiative. Now that major ...

Meghan Markle is ready as ever to launch her new lifestyle brand. The Duchess of Sussex, 43, revealed her first line of As Ever products on Tuesday, the same day that “With Love, Meghan ...

Meghan Markle is launching her new lifestyle brand, As Ever, in the spring of 2025. The Duchess of Sussex initially teased the brand as American Riviera Orchard in 2024. In partnership with ...

Carnival Cruise Line, Kiehl’s, L’Oréal Paris, MNTN, and Samsung all drop spots during the Oscars to celebrate stunt performers in film. In the business world, advertisers are the stunt ...

If you click on links we provide, we may receive compensation. Including leggings, crossbody bags, scented candles, and more Toni Sutton is a shopping writer for PEOPLE with over a decade of ...