Among others, Petty and Cacioppo (1981, 1986) attempted to explain these patterns through a two-process model of cognition.

FieldComm Group explains the role of a new information model from NAMUR and an emerging two-wire Ethernet protocol for process automation applications.

Neuroscientists want to understand how individual neurons encode information that allows us to distinguish objects, like telling a leaf apart from a rock. But they have struggled to build ...

The Berkana Two Loop Model, as described by Margaret Wheatley and Deborah Frieze, is a map for creating change in living / social systems. It illustrates the concept that change can intentionally be ...

After two days of mini-reveals — the Black Friday matchup here, international games there — the NFL is unveiling its full 2025 schedule on Wednesday. In roughly two weeks, college football ...

Among others, Petty and Cacioppo (1981, 1986) attempted to explain these patterns through a two-process model of cognition.