Descriptive analytics: data that provides information about what has happened in your company. Think about a monthly sales report, web hit numbers, marketing campaign rates, etc. They give you ...

Statistics is a branch of math that involves the collection, description, analysis, and inference of conclusions from quantitative data. But what is a statistic? Let’s find out. The word statistic is ...

During the COVID-19 pandemic, many data science and business analytics practitioners have been pulled—mostly willingly—into the field of epidemiology. Large businesses with data science teams ...

Conclusive research is a structured data collection technique that provides detailed, factual information that's useful in decision-making. Descriptive marketing research is a form of conclusive ...

“The first thing we did was to get some baseline and some descriptive data by surveying 1,500 kids or so in Florida,” said Justin Martin, lead researcher and associate professor at USF.

It’s clear that CGMs offer great descriptive data; and with some effort, I think you can also get some good diagnostic insights. But the sales pitch, as you’d expect, ...