Hugo Boss‘ brand Hugo put a new planet into Roblox’s orbit last week, betting on the metaverse to prove its marketing jean-ius.. The German fashion company launched the first pieces in its new ...

Hugo Boss is promoting the debut of its new denim-focused line, Hugo Blue, by joining online gaming platform Roblox, according to news shared with Marketing Dive. The German fashion house has set ...

Dive Brief: Hugo Boss is promoting the debut of its new denim-focused line, Hugo Blue, by joining online gaming platform Roblox, according to news shared with Marketing Dive.; The German fashion house ...

Hugo Boss is promoting the debut of its new denim-focused line, Hugo Blue, by joining online gaming platform Roblox, according to news shared with sister publication Marketing Dive. The German ...