Your makeup look is incomplete without the right swipe of a waterproof mascara. Here are top 8 picks from Maybelline, Lakme, ...

Soft-focus skin, just-bitten lips, neutral nails, feline eyes and a swish of shimmer: this year’s top makeup trends are ...

Some days, you have the time (and patience) to sit down, blend four shades into a seamless gradient, and carve out the ...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What ...

“Many of my clients have been asking me if I think they should start using brown mascara,” celebrity makeup artist Aubrey Heller says, pointing to increased interest on social media—where ...

The stars protect and suck out sebum from open pimples so they can heal faster. Starface is a small business that specializes ...

After all, while we test out plenty of trendy makeup and skincare for our jobs, not everything earns a permanent place in our routines. Read on for what we’re adding to cart (again) during the ...

In middle school, I picked out my first-ever mascara from the aisle of my local Target — Maybelline’s Great Lash in the iconic green-and-pink tube. Now, armed with over a decade’s worth of ...

Calling royal fans — you can now wear the exact makeup Meghan Markle wore to her 2018 wedding. In the same Story, Meghan shared a link to a new page on her ShopMy website titled “The Wedding ...

Featured pricing is subject to change. On an episode of the “Breaking Beauty” podcast earlier this month, Meghan Markle’s makeup artist, Daniel Martin, revealed the products he used to ...

“I'm always going to be that person, how some people are, I'm always going to be Meghan Markle's makeup artist for the rest of my life,” Martin said a few years ago. “Which is totally fine ...