In this context, competitive analysis refers to evaluating your competitors' social media strategies, understanding their online performance and drawing insights to enhance your business strategies.

Crimson Hexagon's data analysis tool, ForSight, is based on technology developed at Harvard University's Institute for Qualitative Social Science and is available on a subscription basis. Update: The ...

A new database of AI tools could help social scientists revolutionize the way they do their research, from scanning large datasets to aiding in literature reviews.

People who complete the courses will gain an understanding of social media data and data analytics methods and tools, as well as their limitations. Students learn how to transform information into ...