On April 29, as first reported by Digiday, Walmart launched its e-commerce test inside Roblox via a new “IRL Store” inside its pre-existing Walmart Discovered world. Roblox players loading ...

Walmart thinks it's a good idea to let kids buy IRL items inside Roblox. Teens age 13 and up can shop for goods inside virtual stores before getting products shipped to their house.

Six Flags Prioritizes Digital, IRL Benefits With Roblox Rewards Program - 07/02/2024. The virtual experience in Roblox features virtual rides and a token-based mixed-reality rewards program, ...