These investments are starting to bring more advertisers into the fold. Since 2019, Roblox has completed 370 brand activations. Those campaigns included both in-game ads and the custom metaverse-like ...

With the Rewarded Video ads, Roblox users watch up to 30 seconds of full-screen video ads in the Roblox games and online experience to receive the perks the game creator chooses to make available.

Roblox's new feature lets you earn cool in-game items just by watching short video ads. This new ad format connects brands with the Roblox Gen Z crowd, giving you a super easy way to snag rewards ...

Roblox is rolling out new video ads as part of its efforts to build a $1 billion ad business. It's also expanding its ads team and signing measurement, e-commerce, and tech partnerships.

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox's Rewarded Video and other immersive ad formats. The latter can ...

2 Ads on Roblox are only served to people ages 13 and up (58% of DAUs in Q4 2023 were ages 13 and up). 3 Daily active users number as of Q4 2023. 4 To access the Ads Manager, ...

Roblox's ads business has seen significant growth in recent months. In the company's Q4 earnings, ad revenue grew 35% year-over-year, indicating rising brand interest in the platform.

Rivals thought kids on Roblox might like a soccer video game with an anime vibe. It sold a few months later for more than $3 ...

Roblox has expanded its immersive video ads access to all advertisers, enabling them to reach Roblox’s Gen Z users who represent over half of the platform’s 71.5m daily active users.

Online game platform Roblox has announced that immersive video ads are now accessible to all advertisers, allowing them to reach audiences aged 13 and up. This follows a six-month testing period that ...

Roblox is opening up its video ads offering to all advertisers following trial testing over the past six months with brands, including Warner Bros. Pictures, Walmart, e.l.f Beauty, HUGO and global ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...