American toy company, Mattel, is getting in the Super Bowl spirit with new Barbie dolls inspired by the Philadelphia Eagles and Kansas City Chiefs. The new 2025 Super Bowl Collectibles features two ...

Mattel launched its Super Bowl collectibles for the second year, but only the winning team will actually end up being ...

The “Princess of R&B” has been enshrined in plastic, and Mattel’s new collectible doll celebrating ... my sister playing with her favorite Barbie dolls for hours when we were kids.

After Mattel’s culture sweeping debut of Barbie in 1959, it took nearly 17 years for the brand to come out with a version of the collectible doll that represented more than one type of skin color.

The first Mattel Creations Revealed livestream had more than 300,000 viewers and 22,000 comments from hyped-up fans, so ...

Aaliyah‘s Barbie doll sold out on ... The release follows Mattel’s successful strategy of honoring influential cultural figures through their collectible series. “Throughout the process ...

The Aaliyah doll has been released as a part of the Barbie Music Collector Series ... their passion and drive,” said Krista Berger, Mattel’s senior vp of Barbie and global head of Dolls.

Rashad Haughton worked closely with the Barbie design team to ensure that every detail accurately represented his sister's style and what she meant to her fans.

Mattel will celebrate its 80th anniversary with a limited edition collection of the brand's most iconic products ...

Mattel executive says it may have to charge consumers more for its toys because of higher tariff costs on imports from China.