Fashion giant H&M plans to create artifical intelligence (AI) clones of its models this year, raising yet more questions for ...

Clothing giant H&M is the latest fashion brand to announce its plans to use AI in its work. | ITV National News ...

If brands choose to use AI-generated imagery over traditional photography to cut costs, significant portions of employment could be threatened.

H&M is not the first brand to experiment with AI-generated marketing. Fashion companies such as Hugo Boss and Levi Strauss & ...

H&M plans to use AI to create digital 'twins' of 30 models for marketing, retaining models' rights and compensating them.

H&M Group's premium fashion brand COS is set to open its first Indian store at Nexus Select CITYWALK in October 2025. This ...

COS, H&M Group's premium fashion brand, is set to launch its first Indian store at Nexus Select CITYWALK in New Delhi in ...

The Swedish retailer H&M said it was exploring the use of artificial intelligence in producing “digital twins” of models.

H&M has revealed plans to use AI to create digital versions of 30 real life models to use in its advertising materials. These ...

Fashion retailer H&M is to use artificial intelligence (AI) to create digital "twins" of 30 models. It says it will use the ...

Fashion giant H&M plans to create digital clones of its models this year, raising more questions for an industry grappling with both the potential of artificial intelligence (AI) and its impact on ...

The response has been expectedly mixed. While some AI enthusiasts are excited about the possibilities of the technology ...