Large corporations in the IT industry, such as SAP, Google, IBM, Microsoft, Apple, and startups acknowledge that Design Thinking (DT)—along with other approaches—is one promising avenue to become more ...

In this article, we propose a new approach to user-centered design through the combination of two theories: design thinking (DT) and organizational agility. It aims at analyzing the adaptation of DT ...

Learn how to create and use personas to guide your design thinking process in six steps, from user research to testing solutions.