One solution that has been receiving significant attention is to transform third-party cookies into first-party data with the help of the new GA4 server-side tracking.

Seventy percent of those polled said they believe their data is less secure than it was five years ago. “Clearly, this data shows that Americans are anxious for more to be done and more clarity to be ...

Each company may store a massive amount of data that could be used to prosecute someone seeking reproductive healthcare. For example, a law enforcement official in a state that bans abortion may issue ...

Wimer said carriers spoof tracking data for a multitude of reasons, including mitigating costs, overcommitting capacity and improving on-time performance metrics.

While the CDC now characterizes COVID-19 risk as low in nearly all communities nationwide, Jackson said the new tracking system that relies heavily on hospital data will inform public health when ...

Yet, despite repeated and detailed warnings in the decade that followed, few people paid any attention to the risks of consumer location data tracking by mobile providers, vendors and apps ...

Such precise data “may be used to track consumers to sensitive locations, including places of religious worship, places that may be used to infer an L.G.B.T.Q.+ identification, domestic abuse ...

IIoT gateway software manages the collection and broadcast functions. A track-and-trace app collects the scanned part data and logs it for that part. The IIoT gateway publishes the status of info to ...