Data-driven market segmentation is key for business owners to gain insight into consumer behavior. It allows business owners to understand their consumers and their needs on a deeper level ...

Network segmentation tackles the realities of today’s cybersecurity environment, where it’s critical to isolate any cyber breach that affects your company’s data, infrastructure, or networks.

Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering ...

Co-Founder and CEO of Go Live Data, Adam Herbert, reveals the secrets of a successful CRM strategy built around segmentation and how you can create one for your business needs If you want a successful ...

In the never-ending quest to find a competitive edge, marketers have had to dig deeper into their data and leverage insights creatively. In this sense, behavioral segmentation has provided the key.