Pew Research Center’s Data Labs team uses computational methods to complement and expand on the Center’s existing research agenda. The team collects text, audiovisual and behavioral datasets; uses ...

Generally, there are two ways to approach the consumer behavior research process. Depending on your budget and marketing goals, you may use primary or secondary research methods.

Two studies that compared weighted and unweighted estimates from online opt-in samples found that in many instances, demographic weighting only minimally reduced bias, and in some cases actually made ...

Cancer does not develop overnight. It can take decades for cancer‐promoting changes in the genome to eventually lead to the ...

TRANSPARENCY: The Center for Public Opinion strives to be an open book. For every UMass Lowell poll, the complete questionnaire and answers among the full sample will be released. So will a report ...

The process of compiling the Midas List Europe begins with thorough data collection. Forbes and TrueBridge Capital invite hundreds of investors across dozens of firms to submit their deal data.