The winning approach – yet to be revealed to the masses – focuses on making Panera contemporary and relevant. The campaign aims to prove Panera's value beyond price, leveraging its expansive menu and ...

Talking earlier this month at the annual CES new tech showcase, Sir Martin Sorrell claimed that the job of the chief marketing officer has become easier, because there are only four platforms left: ...

The streaming platform is eying a growing piece of the $25 billion spend on connected TV, with geographic expansion of its ads supported tier.

From Meta's masculinity pivot to the mass corporate retreat from DEI, flexibility, and parity commitments, 2025 is exposing the friction between corporate values and valuations, revealing what happens ...

Like his fellow tech titans Elon Musk and Jeff Bezos, he’s kneeling at Trump’s feet, kissing the ring, and obeying in advance. There’s never been a better time for the advertising industry to show ...

Media and creative agency Crispin announced via a statement that Julianna Katrancha will join as SVP, head of strategy.

Campaign has revealed the 2025 Agency of the Year shortlist for the U.S. The agencies and individuals on this list have ...

(L-R) Steve Stoute, Gary J. Nix, Whitney Headen, Kai Deveraux Lawson, Paul Alexander and Kevin Warren. (Photo credits, L-R: ...

Plant-based vitamins and supplements brand Dr Vegan has chosen Ark Agency as its creative agency of record. Ark Agency was ...

The AI term itself highlights its own limitation. Technologies that feel artificial, intrusive or inorganic in our lives are ...

MMT and 26 DX hired Rebecca Crook as CEO. MRM announced Jon Taylor as its first global chief data officer, Joi Patrick as ...

The Supreme Court has announced a unanimous ruling to uphold a law banning TikTok on Sunday, January 19, if the app does not ...