The banner ad that’s widely described as the first ever was a little rectangle purchased by AT&T on HotWired.com in 1994. About 44 percent of the people who saw it actually clicked on it.

The banner, or header image, on your Blogger blog displays your company's name and logo above all blog posts. The banner must be large enough to be clearly visible and for its image to remain in ...

Wired magazine's HotWired.com was the first website to display banner ads. Although it's commonly said that the first banner was sponsored by AT&T, HotWired's advertising roster included ...

The New York Times NYT-0.74%decrease; red down pointing triangle is moving away from standardized “banner” advertisements on its website and plans to replace them with its own proprietary ...