But in one condition, the visual input is artificially altered - the face mouths what looks like "Ma." Even though the actual sound is "Ba," what you hear is "Ma"!

I got my Bachelor's degree in Psychology of Personality and Interpersonal Relationships at Padua University (Padua, Italy). Right before getting my Master's degree in Clinical Psychology (and starting ...

In the world of visual communication, color is more than just a decorative element—it’s a powerful tool that can influence ...

Breakdown of brain's visual networks linked to mental illness Poor communication between brain regions responsible for understanding what we see may increase risk of mental illness ...

In the last decade, there have been several adverts incorporating visual and auditory input that can trigger autonomous ...

In fact, the visual cortex can essentially make decisions just like the brain's traditional 'higher level' areas, finds a new study. Skip to main content Your source for the latest research news ...

Our brains are constantly uploading rich visual stimuli. But instead of seeing the latest image in real time, we actually see earlier versions because our brain's refresh time is about 15 seconds.

While most people think “optical illusion” and “visual illusion” are the same, they are different, according to neuroscientists and psychologists. Here’s why your brain loves them.

Visual systems of both humans and animals can detect life motion from the environment at the earliest stage of visual ...