In recent years, a brand's core is no longer just about logo or ad campaigns. Instead, it's critically defined by all its digital interactions and online presence. Here, we will explore why digital ...

From logos to color palettes, here's how to design a visual identity that reinforces your brand and engages attendees.

From logos, packaging design and store displays, to social media campaigns and even gaming apps, graphic design has become as essential to fashion as the clothes themselves. Behind every well-known ...

"Embraces are a common scene in film, but we sometimes forget about them in our daily lives," says Studio Najbrt's ...

With just two weeks to go until the competition kicks off in Basel, Switzerland, its artistic directors have unveiled the official 2025 Eurovision theme art. According to images released today, the ...

The visual identity brand guidelines include the university logos, colors, graphics, templates and editorial guide. University Web & Design and the Visual Identity Working Group are the authority to ...

Creating a recognizable visual identity used to be a prerogative of big brands with huge budgets. Thanks to digital channels (social media, video, etc.), a visual identity is something every brand can ...

Bilan Liu’s work on BrightSideGoods’ visual identity contributes to a more sustainable and visually appealing design landscape.

1. Visual Identity Elements of your visual identity such as your logo and design need to appear uniformly across all platforms, including your website, social media and packaging, for example.

What is a brand? This course will examine the basic principles of corporate identity and develop a clear understanding of how to design brands. Emphasis will be placed on the steps needed for a ...

The new visual identity is centered on a crown device that houses the wordmark and creates a logo that nods to both Kleenex’s icon status and the image of a tissue being pulled out of a box. The ...