Explore whether smart glasses can truly replace traditional computer monitors for work, media, and multitasking in today’s ...

Virtual and augmented reality tech has a checkered history, but modern advances in spatial computing have opened avenues to a ...

Virtual reality can be a powerful retention tool when training. According to Ariana Dugan, vice president of product, Interplay Learning, studies show that businesses experience 90% of recall accuracy ...

Immersive technology companies like Infinite Reality (iR) are providing the tools to cater to the trend for online socialization and comfort with immersive virtual environments. iR is already ...

Advertising and marketing campaigns in a virtual world can go from conventional to completely unconventional. Brands could opt for virtual reality billboards in video games or instant virtual clothes ...

Marketing VR—3 virtual reality trends brands should know about as it gains popularity How age, price and intended use shape opportunities for marketers By Will Johnson. Published on March 27, 2024.

Is virtual reality the next big thing? If so, what can we do about it now? More than at any other time, our industry needs to navigate a path between the profound opportunities in the world ahead ...

However one company is investigating a more accessible solution. Creative technology agency Knit has been working with Google Cardboard, a folding smartphone mount that users wear over their eyes, ...

Creating a virtual reality film provides brands with an opportunity to engage existing and new audiences in a person, intimate way. “Inside Impact: East Africa” has enabled our team at Matter ...