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The Print on MSNSeduction to sanskar—How Darshan Patel’s Fogg helped India’s deo market grow upDarshan Patel’s Fogg rejected the 'woman magnet' gimmick and helped reposition deodorants as a daily essential. 'I wanted a ...
In 2013, he raised 110 crore from venture capital fund Sequoia Capital for expansion and diversification of the flagship Vini Cosmetics, now known for brands like Fogg deodorant, Glam-up cream and ...
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