South Carolina women's basketball and Texas drew record viewership numbers on Sunday, peaking at 1.3 million viewers, ...

To me, these viewership numbers are neither earth-shattering nor neither disastrous. TNT highlighting that these are the two most-watched women’s basketball games ever on TNT Sports platforms is ...

The result? A virtuous cycle which is rapidly expanding sports viewership on the whole. As a fandom, women show up differently than men. Research suggests women are more likely to purchase sports ...

The Women’s Sport Trust has found that domestic sport and interest in female athletes experienced continued growth in 2024.

As female college athletes have taken the media by storm, increased television coverage and financial recognition are ...

With the viewership number peaking at 364,000 total. That was enough to give Unrivaled the top two spots for most watched women's basketball games ever on TNT Sports, though TNT has not exactly ...

MEDLEY, Fla. — More than 3 million viewers tuned into the opening weekend of Unrivaled women’s basketball on cable television, TNT Sports announced Thursday as the new league enters its second ...

The matinee matchup between South Carolina and Texas drew over 1 million viewers, according to ESPN public relations. At one ...