Rebecca Barnatt-Smith gives insights into using big data and analytics for improved customer acquisition and retention.

Data science encompasses the entire spectrum of extracting knowledge from data, incorporating big data analytics and data analytics techniques. Big data refers to the massive volume, velocity, and ...

Find out how logistics company UPS is using data and analytics in a number of key projects.

Worldwide spending on big data and business analytics (BDA) solutions is forecast to reach $215.7 billion this year, according to IDC.

To build trust, companies must be transparent about the data they gather and offer consumers appropriate value in exchange for it.