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Postdoctoral researcher Luciano Borasi created a unified method to study how materials behave across the full spectrum of ...
The accreditation from the Media Rating Council is a signal to the industry that Nielsen's hybrid of traditional panel measurement (with a sample of about 100,000 people) with data from some 75 ...
Nielsen Earns Accreditation for ‘Big Data + Panel’ Ratings Measurement. The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.
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