With Planet Hugo, the brand is tapping into gamification, the facilitation of social moments, self-expression and self-exploration: all key aspects of Hugo’s DNA, and values loved by the Roblox ...

Hugo Boss is promoting the debut of its new denim-focused line, Hugo Blue, by joining online gaming platform Roblox, according to news shared with Marketing Dive. The German fashion house has set ...

Hugo Boss is promoting the debut of its new denim-focused line, Hugo Blue, by joining online gaming platform Roblox, according to news shared with Marketing Dive. The German fashion house has set up a ...