Dallas Mavericks, Southwest Airlines and Luka Dončić

Southwest Airlines takes aim at Mavericks, Luka Doncic as carrier navigates turbulence over baggage fee policy
The airline continues to contend with backlash after revealing plans to apply a checked bag fee. But the carrier briefly deflected the fallout to the Mavericks.
Southwest Airlines Trolls Mavericks Over Luka Doncic Trade to Lakers
The Los Angeles Lakes pulled off the biggest and possibly the most significant trade in early February, trading for international superstar Luka Dončić. It was a trade no one saw coming and one that should change the Lakers' fortunes for years to come.
Photo: Southwest Airlines Troll Mavs Over Luka Doncic Trade After Bag Policy Change
Copyright © 2025 Bleacher Report, Inc. A Warner Bros. Discovery Company. All Rights Reserved.
Southwest Airlines deflects recent criticism by taking a jab at the Dallas Mavericks
Facing fervent criticism, Southwest Airlines referenced Luka Doncic’s trade from the Mavs to defend themselves against upset customers.
Southwest Airlines takes shot at Luka trade, trying to cool backlash over ending free checked bags policy
Southwest Airlines' latest social post to try and deflect from backlash over ending its free checked bag policy has created quite the social media buzz.
Southwest Airlines Try To Make A Luka Doncic Joke Amid Bag Fee Outrage, & Shocker… It Didn’t Land At All
Then came the recent announcement from Southwest Airlines. The semi-budget airline has always been unique among its competitors for offering low-cost fares, free checked bags and open seating, where customers are able to pick any seat that’s available when they board based on their assigned boarding positions.
Southwest responds to bag policy change: ‘It’s not like we traded Luka’
Did Dallas Mavericks general manager Nico Harrison give other Dallas executives carte blanche to do whatever they want? Dallas-based Southwest Airlines
Southwest Airlines as we know it is over. Here's what's changing, from bag fees to basic economy
Southwest will start charging customers to check bags, launch basic economy tickets in a bid to drive up revenue.
Lakers News: Southwest Airlines Trolls Mavericks Over Luka Doncic Trade
Southwest Airlines trolled the Dallas Mavericks about trading Luka Doncic to the Los Angeles Lakers in an Instagram post.
Southwest Airlines sparks backlash over big policy shift — But throws shade at the Mavericks too
The post referencing the Luka Doncic trade came after the airline had received backlash for its decision to change its longstanding policy of "bags fly free."
Southwest Airlines Trolls The Mavericks After Backlash Over New Bag Policy
This week, Southwest Airlines became the latest organization to reference the trade in their latest Instagram post about their new bag policy. The Dallas Mavericks are known all across the country right now but for all the wrong reasons.
Wanna get away? Southwest's social team might after bad Luka joke
Southwest Airline's social team tried to save face with a joke about the Luka Doncic trade after bag check policy change.
Spirit Airlines, fresh from bankruptcy, is ready to take on the new Southwest, CEO says
Spirit Airlines emerged from Chapter 11 bankruptcy this week, meeting its target to exit in the first quarter.
Southwest Airlines downplays ending free baggage perk with lighthearted jab at Luka Dončić trade
Southwest Airlines took to social media with its own joke after changing the beloved free two-bag policy for certain travelers.