The gaming platform is piloting commerce capabilities for creators and brands, which could soon earn sales from ... entered the e-commerce mix, starting with Roblox. Video games garner more ...

Roblox co-founder and CEO Dave Baszucki says he will unleash the power of AI on his platform so it can wrestle more market share from traditional gaming outfits.

Now, video games have entered the e-commerce mix, starting with Roblox. The San Mateo, California-based video game platform has been experimenting with its e-commerce opportunities throughout ...