Nike has officially taken its first step into the metaverse. The brand announced the arrival of a virtual world, called Nikeland, made in partnership with online gaming platform Roblox. Nikeland ...

Nike’s latest collaboration ... pieces from the ACG and Tech Peck apparel lines as well as classic Air Force 1 and Blazer silhouettes. Nike and Roblox’s Nikeland is free for anyone to ...

Popular video game Roblox Corporation RBLX is getting support from a newly public company using their metaverse to appeal to a new demographic of fans. What Happened: Nike Inc NKE announced ...

Nikeland is Nike’s purpose-built metaverse space that uses the Roblox platform to allow its fans to meet, socialize, take part in promotions and engage with a whole range of brand experiences.

Nov 18 (Reuters) - Nike Inc (NKE.N), opens new tab on Thursday revealed a virtual world modeled after its headquarters on video game platform Roblox Corp ... a buzzword in the tech industry ...