Vikas Nowal, CEO at Interspace Communications, writes that due to the reusable nature of digital billboards, traditional OOH ...

1,270 Cr. The digital radio replacing the old model is the lookout for consumers integrating innovation and outlook. Radio advertising compared to the OOH fails to make any impact due to its major ...

Many people think of out-of-home (OOH) advertising as billboards and street furniture. Although those are certainly available ad formats, OOH offers other options and plenty of opportunities for ...

However, like all players in the outdoor advertising space, oOh media’s business model hinges on its portfolio of leasehold concessions. We believe the contract duration for the roads segment is ...

oOh!media posted flat revenue for the year to ... The segment, which operates on a variable rent model, remains highly attractive, with 21 new office tower assets commissioned in CY24.

New Delhi [India], March 17: Khushi Advertising, a leader in Out-of-Home (OOH) advertising, has announced a comprehensive brand transformation, unveiling a refreshed brand architecture and visual ...