Following the overwhelming success of the Barbie movie, toy brand Mattel has begun work on an American Girl Doll Movie which aims to recapture a bit of that cinematic magic. Originally debuting in ...

Earth to astronaut Barbie, we have a new space collectible, but probably not for all of the reasons Mattel intended. The toy ...

Inside the biggest change in barbie’s 57-year history–and what it says about American beauty ideals Part 1 Barbie’s dress won’t fit. I’m sitting in a bright pink room at Mattel’s ...

Call it the joy factory. Mattel brands have never been more present in pop culture as the pioneering toymaker celebrates its 80th anniversary.

Corazon Marikit is the latest in Mattel’s Monster High series of dolls introduced in 2010 and targeted at girls seven to 14 ...

Barbie has come a long way in her many years on shelves and in the hands of girls around the world. First introduced to the world on March 9, 1959, Barbie was created to be a woman with a plethora ...

On March 1, Mattel will debut limited-edition dolls inspired by the forthcoming film’s courageous heroine, Snow White, played by Rachel Zegler, and the jealous Evil Queen, portrayed by Gal Gadot.

Disney has teamed up with Mattel on two new “Disney Collector” edition dolls. First unveiled at the New York Toy Fair, the limited-edition release features 12-inch dolls of Snow White and the ...

but probably not for all of the reasons Mattel intended. The toy company is celebrating the 60th anniversary of its first spacesuit-clad fashion doll with a new reproduction of Barbie Miss Astronaut.

Toymaker Mattel has Barbie-fied a creature from Philippine folklore that has for centuries inspired terror and loathing among Filipinos for its habit of feeding on the hearts of unborn children: the ...