Our brand is more than a logo or a tagline. The MSU brand is how we work daily to tell our story. When we communicate the MSU story and our visual identity is consistent, we increase the awareness of ...

With 37 seconds remaining, MSU forward Frankie Fidler came out of the game and kissed the Spartan logo, as Michigan guards L.J. Cason and Phat Phat Brooks stood nearby at center court ...

In a wild week of men's basketball for MSU, from winning the Big Ten to scuffling with rival Michigan at the logo during the senior kissing ceremony, the Spartans look to use the momentum heading ...

When Tre Holloman pushed two Michigan players off Michigan State basketball's logo, it was more than a shove - it was a defense of Tom Izzo's program.

Michigan State has a tradition of seniors kissing the logo at midcourt at Breslin Center in each season's home finale, started in 1995. Two Michigan freshman stood on the logo during three MSU ...