Why are kids shouting 'Chicken Jockey' in cinemas? Why are theaters banning rowdy Minecraft fans? And has Jimmy Fallon finally put an end to the madness as the meme hits mainstream TV?

This new trend of people in Minecraft movie screenings having meltdowns when Jack Black references Chicken Jockeys was already getting weird. But maybe seeing Jimmy Fallon trying to get in on the hype will make everyone realize that trashing movie theaters for fun is kind of terrible,

A Minecraft Movie is a massive hit, but when it comes to the cross-pollination of gaming and advertising, it still feels like the cable business of the early 1980s.

What began as a pixelated sandbox game has grown into one of the world’s most popular franchises, even spawning The Minecraft Movie, which is already making waves at the block office (pun intended). It is the biggest domestic launch of any movie this year,

Minecraft is such a fantastical world, and with the freedom to build and create , it can look different for every player. The film puts a spin on certain features or adds complete

The comedic actor stars in the new hit film “A Minecraft Movie,” which is based on a popular video game. Gamers are nothing if not loyal players and some of that adoration has transferred to the movie.

Following the record-breaking opening weekend for “A Minecraft Movie,” a new slate of blockbusters and indie films are hoping to drum up excitement in April about what 2025 has to offer in the cinema landscape.

Better late than never. Hollywood major studios are catching up with the fact that’s it’s spring break and that there’s an audience out there for movies, not just with Warner Bros/Legendary’s monolithic A Minecraft Movie driving business,