Writing long-form content doesn’t have to be an onerous ... At a base level, all of the guides include tips for traveling in Europe with families. Two guides (in the top two spots) provide ...

Although larger surveys will play a role in that process, most brands will gain insights a few answers at a time through signup forms, profile pages, polls, and other forms of progressive profiling.

First, you’ll want to include the person’s name ... you can also benefit from a first draft in letter form. “Deliver it like you’re writing it to their husband or wife or best friend.