K-pop garnered the most attention among globally popular South Korean cultural content in Asia, Europe and Latin America, while people in North America, Africa and Oceania showed greater interest in ...

Beyond entertainment, K-culture has influenced young residents in various ways, from beauty and fashion to everyday habits.

Succeeding in South Korea means becoming a valuable asset to the government and being expected to maintain impeccable ...

These developments reflect the ever-expanding influence of "hallyu," or the Korean wave, with K-pop continuing to dominate Asia, Europe and South America, while Korean food is gaining popularity ...

South Korea is the example to follow when it comes to soft power. The country's music, cuisine and cosmetics are exported all ...

The quintet from Starship Entertainment has been making waves in the industry just days after the drop of their first track I ...

While K-pop and K-dramas lead the pack in popularity, Hallyu, or the Korean Wave, now encompasses food, film and more, an annual study showed Tuesday (Feb 25). “Global Hallyu Trends Analysis ...

South Korea’s rise in soft power, driven by the global surge of its popular culture, has garnered significant attention both in Korea and worldwide. Ko Sang-goo, president of the World Assembly ...

South Korea’s snack exports soared to a record high for February, surpassing $40 million for the first time, as global demand ...