Traditional marketing research often involves assessing ... product also like certain other items as an example of marketing through data mining. In another example, credit card issuer Capital ...

Commerce firms are quickly becoming aware that artificial intelligence is cheaper than traditional market research methods. In one example, my company, a product data firm, used AI to scan ...

CEO at RightMetric, a searchable library of data-backed case studies for ... Let's talk about some common issues with traditional market research and why marketing intelligence represents a ...

Traditional marketing research focuses on identifying factors that influence the buying decisions of consumers. Data is collected through focus groups, surveys, one on one interviews ...

A declining share of U.S. adults are following the news closely, according to recent Pew Research ... for example, saw losses in advertising revenue, while local TV revenue followed typical patterns ...