Before blaming your campaign, check your tracking. These seven conversion pitfalls in Google Ads can quietly wreck your ...

Most retailers track fuel and store performance separately. Conversion IQ changes that. By integrating transactional data, ...

Google Ads now supports direct integration with Zoho CRM, enabling streamlined access to first-party data for improved ...

By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...

Importing the data will make life easier for marketers as they can access their web and app conversion in Google Ads, meaning they don’t need to revert back to GA4.