Search Engine Land » PPC » How to use CRM data to inform and grow your PPC campaigns Share In the world of digital advertising, data is king. Yet, many PPC advertisers underutilize one of their ...

Unless you have an explicit data deduplication strategy in place, your CRM system is almost certain to have some level of duplicate records. There are a few reasons why: Humans may not search for ...

The move, announced last week, will make it significantly easier for users to access information residing in their Visio diagrams and to share that information with server-based CRM and ERP ...

(See the diagram at the start of this article ... But if you can make it so easy for a seller to give the CRM the data it needs, then you’re really onto something. More than that, you ...