The add-to-cart button is fundamental to the online shopping experience. Button size, color and font choice all influence whether consumers decide to add a product to their digital shopping cart or ...

Who among us wouldn’t love a 32.5% lift for our key metrics, driven by nothing but clear, powerful, unambiguous design? I have obtained conversion rate lifts ranging from 8% to 18%, by redesigning add ...

With the update, shoppers who click on the Honey browser button while on a product page will see an “Add To Cart” button slide in from the right side of the screen. You’ll then click this ...