“The signals that we can send are often quite small, like the symmetry of round shapes in the letter B,” says Tobias Frere-Jones, a designer whose work includes the font used by the 2008 Obama ...

As these initial font choice decisions become widely adopted, they may increasingly rely on a more subjective selection process that uses fonts without the underlying understanding. Strong media ...

As these initial font choice decisions become widely adopted, they may increasingly rely on a more subjective selection process that uses fonts without the underlying understanding. Strong media ...